The E-Retailing Market Sector
What
is e-retail?
p. 738
Next
E-money allows customer to make payment over
Internet from cash account
Also
called
e-tail
Merchant account
is
account set up with credit
card company so retailer
can accept credit card
payments from customers
account set up with credit
card company so retailer
can accept credit card
payments from customers
Retailers use Web to sell products and
services
§Also called electronic money, digital
cash,
or cyber
cash