Business to
business (B2B)
Business providing goods and
services to other businesses
Business providing goods and
services to other businesses
Consumer to
consumer (C2C)
One consumer sells directly to another
One consumer sells directly to another
Electronic Commerce
What
is e-commerce?
p. 90 Fig. 2-23
Next
Business to
consumer (B2C)
Sale of goods to general public
Sale of goods to general public
ØShort for
electronic commerce
ØBusiness
transaction that occurs over
the Internet
the Internet
Click to view Web Link,
click Chapter 2, Click Web Link
from left navigation,
click Chapter 2, Click Web Link
from left navigation,
then click E-commerce
below Chapter 2
below Chapter 2
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