nInappropriate level
of formality
–Contractions and
acronyms
–Slang, jargon, figures
of speech
–Proper or strict
language
–I’d like to get that info you’ve got posted on your web page. VS.
I would like a copy of
the information posted on your web site.
nImproper
connotation
–Images and emotions
associated with a word or phrase
–The details he gave
were fictional. VS. The details he gave were not factual. VS. The details he gave were
incorrect.
nFigures of speech,
clichés