Outdoor Advertising (Billboards, Transit and Specialty Media)

Please reveiw each of the following websites.  Review the website in some detail. What does the company describe as its strengths as an advertising medium?    Based on your textbook and an investigation of  each site answer the following questions for each site:

1.  What services does the organization provide advertisers
2.  What are the strengths of this form of advertising
3.  Give one example of an advertiser that used this company
4.  Provide any general rate information that you can find.

Please submit your responses to the instructor by the end of the class period on a typed paper.  If  working with a partner, put both of your names on the paper.

Company Websites to Investigate:

Burkhardt Outdoor

Dex (Qwest Advertising)

Portland based Water Closet Media

Bells Promotional Products

The Trade Group